HUFFPOST LIVE Case Study
AGW launched HuffPost Live on the west coast, putting together a multi-million dollar plan that included vision, hiring, purchasing of physical plant, and assessing what the appropriate spend was for the creation of four a day of live-streaming news content with unprecedented fact analysis and chat in real time. AGW oversaw behind and in front of camera talent hires and conceptual frameworks, with the project being successfully competed on time and on budget.
AGW also created the vision and architecture for the “Shadow Convention,” a multi-million dollar takeover of both Huff Post and Huff Post Live, featuring conversations with top newsmakers at both the Republican and Democratic Conventions in 2012, live chat, and over 20 hours of live streaming content augmenting daily articles in all verticals of Huff Post.
HUFFPOST LIVE Videos
HUFFPOST LIVE News
HUFFPOST LIVE Testimonials
“Despite all the bloggers, technology, and connections at our fingertips at The Huffington Post, I’m not sure how we could’ve grasped what the possibilities were for HuffPost Live without the supportive leadership of Robert Green. No matter what topic we were digging into (and we dug into every one you can imagine), Robert’s encyclopedic mind could give the macro, the micro, and a contact to personalize each and every angle being explored. Most of all, no matter what level of pressure we were under, Robert was always quick to smile — and help us to put it everything into a spherical fearless perspective.
— Catherine Day, Producer